EnduraCell® 120g Powder

SKU HV10-B-2 Category

EnduraCell® is Cell-Logic’s flagship 100% broccoli sprout ingredient, optimized for its phytonutrient yield. EnduraCell® has nothing added and nothing but water removed and is completely free of excipients.

Learn more about the Sulforaphane Story.

$77.75

Product Details

Cell-Logic’s unique EnduraCell® raw material is a 100% Whole Nutraceutical Grade Broccoli Sprout Powder with nothing removed and nothing added.

  • A highly-concentrated source of broccoli phytonutrients
  • Broccoli sprouts deliver 20—50 times more phytonutrients than the mature broccoli vegetable

SPECIAL NOTE: As a natural plant product, the appearance of this product can vary from batch to batch. Each batch of EnduraCell® has a laboratory-assured consistency of bioactive compounds irrespective of appearance.

Features

Broccoli sprouts when produced according to Cell-Logic’s proprietary Australian technology are a highly-concentrated source of broccoli phytonutrients. The benefits of broccoli in the human diet are well-known.

  • Stimulates cellular antioxidant defences within the body
  • Broccoli sprouts may activate key enzymes in liver detoxification
Ingredients
  • EnduraCell® 100% Whole Broccoli Sprout Powder (Brassica oleracea var. italica sprout powder)

NOTE: Cell-Logic EnduraCell® is hydroganically grown in a carefully controlled environment to maximise bioactivity. Our hydroganic growing process does not use any herbicides, pesticides or other harmful chemicals. All our broccoli sprouts are grown from non-GMO seed.

Application

Adults: One and a half level scoops (1.5 g) once or twice daily, or more as directed by your healthcare professional. Can be mixed in water or juice or sprinkled on food. Ensure scoop is dry and consume immediately on mixing to retain activity.

Warnings

Store below 30°C away from light and moisture.

Consume immediately on mixing with liquids to retain bioactivity.

Very occasionally, gastro-intestinal adverse effects have been reported, and include nausea, gastro-abdominal discomfort and diarrhoea. Limited data available seem to indicate that such effects are limited to certain pre-existing gastro-intestinal conditions, in particular, those with dysbiosis. However, it has been observed that for those affected, the dose can be titrated so that symptoms disappear and may not recur even after the consumption of larger doses. Download our Product Advisory Statement.

Evidence

Li D et al. Synergy between broccoli sprout extract and selenium in the upregulation of thioredoxin reductase in human hepatocytes Food Chemistry 110 (2008) 193–198

Lee J-M, Johnson JA. An Important Role of Nrf2-ARE Pathway in the Cellular Defense Mechanism Journal of Biochemistry and Molecular Biology 2004 ; 37(2):139-143

Fahey JW, Talalay P.  Antioxidant Functions of Sulforaphane: a Potent Inducer of Phase II Detoxication Enzymes. Food and Chemical Toxicology. 1999; 37:973-979

Fahey JW, Kensler TW. Role of dietary supplements/nutraceuticals in chemoprevention through induction of cytoprotective enzymes. Chem Res Toxicol. 2007 Apr;20(4):572-6.

Yeh C-T, Yen G-C.  Effect of sulforaphane on metallothionein expression and induction of apoptosis in human hepatoma HepG2 cells. Carcinogenesis 2005;26 (12) ;2138–2148

Jeong W-S et al. Modulatory Properties of Various Natural Chemopreventive Agents on the Activation of NF-κB Signaling Pathway. Pharmaceutical Research. 2004;21(4): 661-670.

Innmorato NG et al. The Transcription Factor Nrf2 Is a Therapeutic Target against Brain Inflammation. The Journal of Immunology 2008;181:680 – 689.

Wu L, Juurlink B The impaired glutathione system and its up-regulation by sulforaphane in vascular smooth muscle cells from spontaneously hypertensive rats. Journal of Hypertension 2001, 19:181-1825

Cramer J, Jeffery EH. Sulforaphane Absorption and Excretion Following Ingestion of a Semi-Purified Broccoli Powder Rich in Glucoraphanin and Broccoli Sprouts in Healthy Men.2011;  Nutrition and Cancer, 63(2), 196–201

Halliwell B Free radicals and antioxidants – quo vadis? Trends in Pharmacological Sciences 2011: 32(3):125-130.

Kensler TW et al.  Translational Strategies for cancer prevention in liver. Nature Reviews Cancer 3, 321-329 (May 2003)

2001 Steinkellner H et al. Effects of cruciferous vegetables and their constituents on drug metabolizing enzymes involved in the bioactivation of DNA-reactive dietary carcinogens.  Mutation Research 480–481 (2001) 285–297.